About Me

Hola, ich bin…

Pamela (She/Her), your go-to Art Director with a twist! Originally from the vibrant streets of Quito, Ecuador, now adding a dash of latin flavours to Germany for the past 6 years. Landing in Berlin, I was ready to learn every bit of Communication Design knowledge the University of Europe for Applied Sciences could sprinkle on me. And yes, I’ve braved the German language, so I can now chat, laugh, and occasionally butcher the grammar in German—but hey, it’s getting better with every “Guten Morgen!”. I'm also fluent in English and Spanish.

Creativity has always been my strong suit so choosing a career path in the creative field was natural to me. I’m a team player at heart, always on the lookout for new faces, fresh ideas, and new trends. My journey through the German work landscape is a tale of two languages—I’ve had jobs in German and English, to be exact. And let’s not forget my roots: back in Ecuador, I dived into Graphic Design and Photography, crafting visuals for Cordon Green (food company) and capturing the rock & roll spirit of Anima Inside on tour, among other freelance adventures. I started young, with the green light from my lovely parents, as I was that curious kid always peeking over the shoulders of the pros, eager to learn their magic tricks.

Fast forward to now, as an Art Director and Concept Designer at Holtmann+, I learned to manage a creative crew through exciting projects like the ‘Holtmann+ Metaverse’, Miele, Stadler, Feldtagen, and many more. I also contributed soully as a Creative Writer on projects for Heubach and AGCO. While participating in the Treibhaus workshops was like finding a golden ticket – opening the doors to a network of Creative Directors, Agencies, and Concept Designers, teaching me team management, creative processes, and the art of conjuring up concepts in LiveCom. These are the skills and insights I’m excited to bring into my next creative chapter.

Standing tall (well, at 1,43m, but who’s counting) I’m a powerhouse of energy and enthusiasm. My world revolves around fashion, design, interior design, music, and, very important, a cup of great coffee that speaks to my latin soul. Curious to know more about this blend of creativity and Gen-Z humor? Just give me a shout— I’m always up for a chat or a great cup coffee. Let’s make something amazing together!

Skills &
Programms

    • Illustrator – Intermediate- Advanced

    • InDesign – Intermediate - Advanced

    • Photoshop – Intermediate

    • Lightroom – Intermediate

    • Premier Pro – Beginner

    • Figma – Intermediate

    • MidJourney – Intermediate

    • ChatGPT 4.1 – Intermediate

    • Runway – Beginner

    • Sketch – Intermediate

    • Teams – Intermediate - Advanced

    • Slack – Intermediate Advanced

    • Asana – Intermediate

    • Deutsch – Fluent (C1)

    • English – Native

    • Spanish – Native

Work
Experience


Junior Art Director | Creative Designer

10.2022 – Present

  • Concept Design:
    Insight, Idea, Concept Development

  • Art Direction & Moodboard Creation:
    Look & Feel for Spaces

  • Brand & Graphic Design Support


Werkstudentin | Graphic Design

09.2021 – 08.2022

  • Social Media & Print:
    Post, Flyer, E-mail Newsletter Design

  • Photography:
    Product and Food Photography


Internship | Graphic Design

12.2020 – 05.2021

  • Social Media & Print:
    Post, Flyer, E-mail Newsletter Design

  • Photography:
    Product and Food Photography

Studies

B.A. Communication Design

University of Europe of Applied Sciences | 2018 – 2022


Kreativ-Konzeptionerin für Kommunikation im digitalen & realen Raum

Treibhaus Agentur Campus für Kreativ Konzeption | 2022 –2023

Contact me or keep
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Florals? For Spring? Groundbreaking.

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