Lili et Gordo | Freelance
Authentic Mexican Food, ready & easily made at home.
Role: Creative & Art Direction + Packaging Design
Client: Lili et Gordo
Date: 03/2019
Taco Kit
for Home
Lili et Gordo is a Canadian brand dedicated to creating
authentic mexican food, ready and easily made at home.
Their new product an authentic taco kit for home parties, needed a fun and packaging to accomodate its delicious nature!
The design is modern, fresh, dynamic, earthy and colorful.
The colors were inspired by Mexican culture and its wide variety of food and spices. Therefore all packages have their own flavour label and vibrant color.
Box Design
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Distinguishable colours for easy recognition of main protein:
Chicken – Pork – Veggies -
The fonts used were all free to use fonts and the fonts already purchased by the brand.
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All packaging is equipped with Mayan inspired icons. From the “Made in Quebec” Icon to the main protein icon. More about the mayan icons below.
Mayan
Illustrations
Mayan inspired illustrations were added in the background and throughout the whole package. Small design details like labels and logos for content, instructions and flavours are also shown with Mayan Inspired illustrations, making the design unique and come together seamlessly. The “Made in Quebec” Logo was also adjusted for it to be Mayan Inspired, as requested by the client.
Pastor Chicken
Mixiote Vegetarian
Cochinita Pork
All Flavours +
Extra Option
Upper &
Lower Sleeve
Bring the vibrant flavours of Mexico to your table with authentic recipes
made simple.
